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why-us
Why Us

What drives TPL’s data performance

1

Depth and coverage

Great coverage to help reach the optimal number of prospective customers. TPL also has access to other data supply through experienced data planning teams.

2

Accuracy at scale

Compiled in compliance with consumer permission and advanced data acquisition and management techniques, enables clients to connect with their customers and prospects across channels, using predictive data attributes, such as affluence. Data is regularly tested for accuracy at input level through QC and validation, and through client feedback loops.

3

Customer profiling

Lifestyle and bespoke profiling to increase insight and targeting sophistication. Using client transactional data to combine with life stage, demographics and attitude data to gain a better understanding of customers and to identify segments of prospects who may behave in the same way. Bespoke models can also be created using other sources of client data e.g. research, to deliver much increased level of personalised targeting.

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What we do

TPL Media Is A Leading Direct Marketing Services Provider

TPL Media has over 15 years of industry experience and is part of TPL Media Group. Being part of a large and diverse group of businesses enables us to effectively design and manage end-to-end direct marketing campaigns to help you achieve your sales and marketing goals.

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